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PRODUCT RECALL: CERTAIN GROUND BEEF PRODUCTS DUE TO POTENTIAL HEALTH CONCERN

BRAMPTON, ON – March 17, 2012 – Loblaw Companies Limited (Loblaw) is asking the public not to consume certain ground beef products because they may pose a health concern. This is in response to notice from the Canadian Food Inspection Agency who issued a national voluntary recall of a broad range of brands and products from many retailers, food services and restaurants on behalf of establishment 761, because they have concerns that these items may be contaminated with E. coli O157:H7.

A list of impacted products sold at Loblaw banner stores is below. Loblaw has removed all lot codes of this product from sale as precautionary measure while the Canadian Food Inspection Agency conducts its investigation. For a complete list of store information please visit: http://loblawstores.ca/LCLOnline/

We sincerely apologize to our valued customers for any inconvenience or concern due to the unavailability of these products and its recall. The health and safety of our customers is paramount to us and we are committed to providing our customers with a clean and safe store environment and offering products that are produced, sourced and handled responsibly.

Customers can return the products to any Loblaw banner stores where the customer service desk will provide a full refund (including without receipt) or contact customer service at President’s Choice Customer Service at 1-888-495-5111 or customerservice@presidentschoice.ca.

Impacted Products:

The products impacted were manufactured by establishment 761, between July 1, 2011, and February 15, 2012, and a production code between July 1, 2011, and February 15, 2012, or have a five-digit lot code where the last four digits are 1831 or higher.

President’s Choice Thick and Juicy Burger, 3 oz, 1.36 KG
UPC 060383084776

President’s Choice Thick and Juicy Beef Burger, 6 oz 1.36 KG
UPC 06038384783

Sunspun BF Burgers, 40X4oz, 4.54 KG
UPC 060383090524

PC Beef Burger, Garlic Pepper, 1.13KG
UPC 060383893637

PC Hickory BBQ Beef Burger, 1.13KG
UPC 060383893644

President’s Choice Bacon Double Cheese Burger, 1.13KG
UPC 060383368869

President’s Choice Blue Menu Beef Burger Lean Angus, 1.02 KG
UPC 060383801205

President’s Choice Blue Menu Burger Thick and Juicy Lean Beef, 1.13 KG
UPC 060383714628

President’s Choice Blue Menu Portionwise Beef Burgers 88 G
UPC 060383822279

President’s Choice Burger BF Portobello Swiss, 1.13 KG
UPC 060383686260

President’s Choice Burger Homestyle, 1.13 KG
UPC 060383644611

President’s Choice Burgers Thick Cheesy, 1.13 KG
UPC 060383131203

President’s Choice Gigantico Beef Burger, 1.36 KG
UPC 060383794187

President’s Choice Prime Rib Burger 1.13 KG
UPC 060383712839

President’s Choice Smokin Stampede Brisket Sliders Burgers, 810 KG
UPC 060383893774

President’s Choice Smokin Stampede Beef Burgers, 1.13KG
UPC 060383853051

President’s Choice Thick and Juicy Angus Beef Burgers, 1.13 KG
UPC 060383991418

President’s Choice Thick and Juicy Bison Burger, 568 KG
UPC 060383736125

President’s Choice Thick and Juicy Burgers, 27-6oz
UPC 060383675752

President’s Choice Thick and Juicy Burgers, 4.54 KG
UPC 060383675752

President’s Choice Thick and Juicy Bear Paw Burger, 4.54 KG
UPC 060383371678

President’s Choice Thick and Juicy Bear Paw Burger, 4.54 KG
UPC 0760383371677

President’s Choice Three Cheese Thick and Juicy, 1.13 KG
UPC 060383822286

President’s Choice Blue Menu Mini Lean Angus Sliders 810 KG
UPC 060383893620

Webers Beef Burgers, 612 KG
UPC 627843064558

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For more information:

Customers please contact:
President’s Choice Customer Service at 1-888-495-5111 or customerservice@presidentschoice.ca.

Canadian Food Inspection Agency
1-800-442-2342/TTY 1-800-465-7735 (8:00 a.m. to 8:00 p.m. Eastern time, Monday to Friday)

Media please contact:
Public Relations Department, Loblaw Companies Limited
pr@loblaw.ca or (905) 459-2500
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