TORONTO, ON (September 8): PC Optimum^TM points have always helped members save on the things they buy most – including food, gas, clothing and beauty products. Today, those points have a new purpose. PC Financial^® is thrilled to introduce an exciting new feature that lets PC^® Mastercard^® cardholders pay down their credit balance using PC Optimum^TM points, adding more value and flexibility to how cardholders can use their points.

“We’re making rewards more flexible than ever. With a PC^® Mastercard^®, you earn points on every purchase, and now you can use those same points to pay down your statement balance. It's that simple." said Nicole Teixeira, Vice President of Payment Product and Strategy. “It's about choice and we’re letting the customer decide how and when to use their points. With this new redemption option, PC^® Mastercard^® cardholders can truly tailor their rewards experience.”

This feature is now available across the entire suite of PC^® Mastercard^® products. PC^® Mastercard^® holders can now choose a new points redemption option that allows them toredeem points to pay down their credit card balance with a statement credit—making it simpler than ever to manage their finances.

All PC Financial^® Mastercard^® products offer at least 1% back in PC Optimum^TM points¹ on every purchase, including dining and gym memberships and everything else. While the PC Optimum^TM program for in-store points redemption remains the same, this new feature is an additional benefit to the reward experience by allowing redemptions on almost anything and giving customers greater control on when and where to redeem. For more information, visit https://www.pcfinancial.ca/en/credit-cards/(Open in a new tab).

About President's Choice Financial

PC Financial^® services provide unprecedented value to customers, simplifying financial products to help Canadians Live Life Well^®. Through the PC^® Mastercard^® and the PC Money^TM Account, customers save on banking fees and have earned more than $1 billion worth of PC Optimum^TM points to redeem for beauty, groceries, gas, apparel, and other products at participating stores. The company is committed to being one of Canada's most diverse and inclusive employers and makes it a priority to reflect this in its people and culture.

Established in 1998, PC Financial^® is a part of Loblaw Companies Limited. For more information, visit pcfinancial.ca. (Open in a new tab)

* Every 10,000 points equals a $7 credit and up to a maximum of 500,000 points can be redeemed at a time. Redemptions do not count toward your credit card’s minimum payment requirement. Terms and Conditions apply; visit pcfinancial.ca for full details.

**Offer available exclusively to primary cardholders of an eligible PC Insiders^TM World Elite^® Mastercard^® account (“Account”) and holders of an eligible PC Optimum^TM account, both of which must be open and in good standing at the time of redemption. With this offer, you may redeem PC Optimum^TM points using your PC Financial^® online account against the amount of the annual fee charged to your Account. Redemptions must be made within 45 calendar days from the date the annual fee is posted to your Account. PC Optimum^TM points may be redeemed solely in the increments set out in your PC Financial^® online account and for redemption value up to the amount of the annual fee charged and not otherwise credited or rebated to your Account. In the event the annual fee is later credited or rebated to your Account, the redemption credit will be refunded to your PC Optimum™ account as PC Optimum^TM points at the then-applicable points value of such credit. Only one redemption is permitted per charging of the annual fee. Redemption credits under this offer will reduce the balance on your Account, but are not classified as payments and do not count towards the minimum payment obligation on your Account. Credits may take up to 3 business days to post to the Account. This offer is non-transferable, may not be combined with any other offer, and is subject to change or cancellation without notice to you. This offer and all redemptions pursuant to it are subject to the PC Optimum^TM Program Terms & Conditions available online at https://www.pcoptimum.ca/company-policy/terms-and-conditions.

¹ Earn a minimum of 10 PC Optimum^TM points per dollar on all of your purchases charged to the credit card. Any bonus PC Optimum^TM points offers available to all PC Financial^® Mastercard^® customers are calculated based on the regular earnings rate of 10 PC Optimum^TM points per dollar spent. This offer may be terminated or changed at any time.