Joe Fresh launches Everybody Bloom Pride collection
Meet Ian Metcalfe, Director of Visual Merchandising and Licensed Product at Joe Fresh. Ian is a multi-talented individual who spends his free time drawing, travelling, visiting museums, and enjoying the company of his beloved cat, Bernie. Ian's latest endeavour, The Everybody Bloom Pride Collection, carries a deeper meaning. As an openly queer colleague, Ian was thrilled to create a design that celebrates the joy, beauty, and diversity of the 2SLGBTQIA+ community.