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A passion for customers sits at the heart of our organization, and supports our commitment to help Canadians live their life well.

A photo of the cover of the 2025 Live Life Well Report

2025 Live Life Well® Report: Progress built together

At Loblaw, our purpose is simple: helping Canadians Live Life Well®. In 2025, that purpose continued to guide how we show up for customers, team members, communities, and the country we proudly serve. The 2025 Live Life Well® report highlights our progress across our environmental, social, and governance (ESG) priorities.

Krista standing in front of her floral shop.

A passion blooms for Mother's Day

For the floral department, Mother’s Day is the busiest and most exciting time of the year. Weeks before the big day, the team is hard at work. They plan beautiful displays, order mountains of fresh flowers, and prepare countless vases. It takes a coordinated effort to fill the store with colour and joy. For Zehrs Stratford’s Flower Shop Manager Krista Dona, it’s a labour of love. “Everyone genuinely enjoys being part of something bigger,” she says. “There’s a shared sense of excitement and pride in what we create.”

A photo of Sarah hiking in the snow.

Serving community, on and off the job

Every day, team members across our business help bring our commitment to helping Canadians Live Life Well to life in their communities, and Sarah Croft is one of them.

Sylvie smiling standing inside a Shoppers Drug Mart.

From the cash register to the starting line

Every year, the Shoppers Drug Mart® Run for Women brings together thousands of Canadians in 18 communities for a 5K or 10K run/walk series dedicated to supporting women’s mental health programs. From coast to coast, participants lace up their shoes and run or walk side-by-side, each step serving as a powerful demonstration of community, compassion, and hope.

Our brands

Food

Whether it's in-store or online, our grocery stores offer a variety of shopping experiences from coast-to-coast. In all our stores, our colleagues share a passion for food and great customer service.

Health and wellness

We make health and wellness accessible. Our team of more than 5,000 professionals includes pharmacists, dietitians, opticians and more. Our software solutions, like electronic medical records, connect health providers with patients and each other.

Fashion and beauty

We make self-expression achievable. With affordable fashion and the best in beauty, we bring modern style to life.

Payments and rewards

We make everyday transactions more rewarding. How? With our no annual fee credit card, a no-monthly fee banking product and a personalized loyalty program.

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