Alessandria’s No Frills® Opens in Toronto, Bringing Quality and Value to Dundas and Bloor Shoppers

Releases

November 5, 2026

Alessandria’s No Frills® Opens in Toronto, Bringing Quality and Value to Dundas and Bloor Shoppers

Releases

November 5, 2026

Alessandria’s No Frills® Opens in Toronto, Bringing Quality and Value to Dundas and Bloor Shoppers

New store brings fresh foods, in-store bakery, hot chicken program and a wide variety of products to Toronto’s west end community

November 5, 2026, Brampton, ON — No Frills®, one of Canada’s leading hard-discount grocery retailers, is opening a new location in Toronto’s Dundas and Bloor neighbourhood, bringing everyday value, quality fresh foods and a wide variety of products to local shoppers.

Located at 2280 Dundas Street West, Alessandria’s No Frills® will offer customers a full grocery shop, with quality produce, everyday essentials and a wide assortment of multicultural products at affordable prices. The store will also feature an in-store bakery, hot rotisserie chickens, beer and wine.

For Store Owner Alessandria Ferreira, the opening marks an exciting milestone in a career that began with Loblaw in 2014 as a cashier. Over the years, she progressed through several roles, including Front End Manager, SAP Analyst and Store Administrator, before joining the Franchisee Academy Program in 2025. With both sets of her grandparents having lived just minutes from the store, opening her first franchise in this neighbourhood is especially meaningful.

“Opening my first No Frills® is an incredibly proud moment and being able to do it in a neighbourhood that has been part of my life since childhood makes it even more special,” said Alessandria Ferreira. “I have so many fond memories of spending time in this community, and I’m excited to now be part of its future. Our team is looking forward to getting to know our customers, listening to their feedback and making sure we offer the quality, selection and value they’re looking for.”

The new store will employ approximately 100 people and is designed to provide local shoppers with a convenient, welcoming and value-driven grocery experience. To celebrate the grand opening, Alessandria’s No Frills® will donate $1,500 to the George Chuvalo Neighbourhood Centre, supporting an organization that serves the local community.

Alessandria’s No Frills®, located at 2280 Dundas Street West in Toronto, will be open daily from 7 a.m. to 10 p.m.

About Loblaw Companies Limited

Loblaw is Canada’s food and pharmacy leader, and the nation’s largest retailer. Loblaw provides Canadians with grocery, pharmacy, and healthcare services, other health and beauty products, apparel, general merchandise, financial services and wireless mobile products and services. With more than 2,800 locations, Loblaw, its franchisees and Associate-owners employ more than 220,000 full- and part-time employees, making it one of Canada’s largest private sector employers.

Loblaw’s purpose – Live Life Well® – puts first the needs and well-being of Canadians who make one billion transactions annually in the company’s stores. Loblaw is positioned to meet and exceed those needs in many ways: convenient locations; more than 1,100 grocery stores that span the value spectrum from discount to specialty; full-service pharmacies at nearly 1,400 Shoppers Drug Mart® and Pharmaprix® locations and in close to 500 grocery stores; PC Financial® services; Joe Fresh® fashion and family apparel; and four of Canada’s top-consumer brands in Life Brand®, Farmer’s MarketTM, no name® and President's Choice®. For more information, visit Loblaw’s website at www.loblaw.ca and Loblaw's issuer profile at www.sedarplus.ca(Open in a new tab).